E-Store Evaluation Survey Template
This is just a survey preview. You cannot respond to this version of the E-Store Evaluation survey. We have posted this estore evaluation survey template to the Web to help give you ideas for your own survey project. You do not have to use our hosted web survey tool to take advantage of this free survey resource.
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This template contains the following survey items:
How did you learn about our online store?
What was the MAIN reason you visited our online store?
How easy was it to navigate the web site?
How easy was it to find a particular item you were looking for?
How easy was it to browse our inventory?
Did you make a purchase from our online store?
Was this a personal purchase for yourself, a gift, a company purchase, or something else?
How easy was it to move items into your shopping cart?
How easy was it to remove items from your shopping cart?
How easy was it to modify items in your shopping cart. For instance to change quantity, color, size, etc.
How easy was it to resume shopping after placing items in your shopping cart?
How did you pay for your purchase?
How satisfied were you with the available shipping options?
Was your order complete when you received it?
Did you return any items you purchased from our online store?
What was the main reason for your return?
How satisfied were you with the return process?
What was the MAIN reason you did not make a purchase from our online store?
Overall, how satisfied were you with your shopping experience at our online store?
Do you think you will shop at our online store again?
What, if anything, can we do to improve your experience at our online store?
Please note that this e store evaluation survey template includes suggested questions to help gather information from your customers. The survey template questions have not been tested for validity and reliability. They are presented as design samples only. The questions are provided as possible examples of the type of questions you might want to include, without warranty for reliability or validity.
1) How did you learn about our online store?
Friend or Relative
Web Search Engine
Banner Ad
Magazine
Web-Based Article
E-Mail
Pop-Up Ad
Other:
2) What was the MAIN reason you visited our online store?
Browsing
Particular Item
Comparison of Prices
Other:
3) How easy was it to navigate the web site?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
4) How easy was it to find a particular item you were looking for?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
5) How easy was it to browse our inventory?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
6) Did you make a purchase from our online store?
Yes
No (skip to question 18)
7) Was this a personal purchase for yourself, a gift, a company purchase, or something else?
Personal
Gift
Company Purchase
Other:
8) How easy was it to move items into your shopping cart?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
9) How easy was it to remove items from your shopping cart?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
10) How easy was it to modify items in your shopping cart. For instance to change quantity, color, size, etc.
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
11) How easy was it to resume shopping after placing items in your shopping cart?
Very Easy
Somewhat Easy
Easy
Somewhat Difficult
Very Difficult
12) How did you pay for your purchase?
Credit Card Online
Credit Card by Phone
Check by Mail
Check by Phone
Company Purchase Order
C.O.D.
Other:
13) How satisfied were you with the available shipping options?
Very Satisfied
Somewhat Satisfied
Satisfied
Somewhat Dissatisfied
Very Dissatisfied
14) Was your order complete when you received it?
Yes
No
15) Did you return any items you purchased from our online store?
Yes
No
16) What was the main reason for your return?
Wrong Size
Wrong Color
Not What I Ordered
Damaged
Not Satisfied with Item
Other:
17) How satisfied were you with the return process?
Very Satisfied
Somewhat Satisfied
Satisfied
Somewhat Dissatisfied
Very Dissatisfied
18) What was the MAIN reason you did not make a purchase from our online store?
Price
Availability of Item
Shipping Options
Selection
Difficulty Navigating Site
Payment Options
Other:
19) Overall, how satisfied were you with your shopping experience at our online store?
Very Satisfied
Somewhat Satisfied
Satisfied
Somewhat Dissatisfied
Very Dissatisfied
20) Do you think you will shop at our online store again?
Yes
No
21) What, if anything, can we do to improve your experience at our online store?
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